01Who we are and what this covers
Luravita ("Luravita," "we," "us," or "our") is a virtual wellness business owned and operated by Karla. This Privacy Policy explains what personal information we collect, how we use and share it, and the choices and rights you have. It applies to luravita.com, our coaching sessions, Lab & Supplement Reviews, PDF Guides, emails, and text messages.
We do not sell your personal information, and we never sell or rent your health information.
02Information we collect
Information you give us
- Contact and account details, such as your name, email address, mobile number, and time zone.
- Purchase details, such as what you bought and when. Card numbers are handled by our payment processor and are not stored by us.
- Health information, such as lab results, supplement and medication lists, health history, symptoms, goals, and notes from coaching sessions.
- Messages you send us by email, text, or forms.
Information collected automatically
- Device and usage data, such as IP address, browser and device type, pages visited, and the site that referred you, collected through cookies and similar tools.
Information from our partners
- Fullscript may share order and lab-order information with us as your practitioner when you order through our dispensary.
- Scheduling and payment tools share booking and payment confirmations with us.
03Your health information
We treat everything you share about your health as confidential. We collect it only to provide the services you request, and we use it only for that purpose.
- Lab results and health documents are collected through secure, encrypted file upload from a provider that signs a Business Associate Agreement, and reports are delivered through secure links that only you can open.
- We do not send lab results or detailed health information by text message.
- We do not use your health information for advertising, and we do not sell or share it for marketing.
- We share it with others only when you ask us to, such as when you request that your report be sent to your provider, or when the law requires it.
Luravita is a health coaching business and is not a healthcare provider that bills insurance. As a result, the federal HIPAA law may not apply to us directly. We still choose to use HIPAA-compliant tools and safeguards for your health information, and state health-privacy laws may give you additional rights described below.
04How we use your information
- To provide, schedule, and deliver coaching sessions, reviews, and guides.
- To process payments and send receipts, download links, and reminders.
- To respond to your questions and provide support.
- To send emails or texts you have opted in to receive.
- To understand how the Website is used and improve it.
- To protect against fraud, enforce our Terms & Conditions, and meet legal obligations.
06Text messages
If you opt in to text messages, we use your mobile number to send the messages you agreed to receive. You can reply STOP at any time to opt out, or HELP for help. Message and data rates may apply.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text-messaging opt-in data and consent are not shared with any third parties, except the service providers that deliver our messages.
07Email
We send transactional emails about your purchases and appointments. If you join our list, we also send occasional newsletters and updates. You can unsubscribe from marketing emails at any time using the link at the bottom of each email.
09How we protect your information
We use reasonable administrative, technical, and physical safeguards, including encrypted connections, secure upload tools, access-restricted report links, and limited access to your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a breach affects your information, we will notify you as required by law.
10How long we keep it
We keep personal information only as long as needed to provide our services and meet legal, tax, and accounting requirements. Health documents and reports are kept for [number] years after your last service, then securely deleted, unless you ask us to delete them sooner and we are not required to keep them.
11Your choices and rights
Wherever you live, you can ask us to:
- Tell you what personal information we have about you, and give you a copy.
- Correct information that is inaccurate.
- Delete your information, subject to what we must keep by law.
- Stop sending you marketing emails or texts.
- Withdraw consent you previously gave.
To make a request, email hello@luravita.com with the subject line "Privacy Request." We will verify your identity and respond within 45 days. If we deny your request, you may appeal by replying to our response, and we will review it within 45 days. We will not treat you differently for exercising your rights. Depending on where you live, you may have additional rights under your state's privacy laws.
12Consumer health data
This section applies to residents of states with consumer health data laws, including Washington, Nevada, and Connecticut.
- What we collect: lab results, supplement and medication lists, health history, symptoms, goals, and session notes.
- Why: only to provide the coaching, reviews, and support you request.
- Sources: directly from you, and from Fullscript when you order labs or supplements through our dispensary.
- Sharing: only with the service providers listed above that help us deliver your services, or with others you direct us to.
- Consent: we collect consumer health data only with your consent, given when you submit your intake or upload your labs, and we will ask for your separate consent before sharing it for any other purpose.
- Your rights: you may confirm whether we hold your health data, see who we have shared it with, request deletion, and withdraw consent by emailing hello@luravita.com.
We do not sell consumer health data and do not use geofencing around healthcare locations.
13Children
Luravita is intended only for adults 18 and older. We do not knowingly collect information from anyone under 18. If you believe a minor has given us information, please contact us and we will delete it.
14Where your data is stored
Luravita is based in the United States, and your information is stored and processed in the United States by us and our service providers.
15Changes to this policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a new effective date. If we make a material change to how we use health information, we will ask for your consent where the law requires it.
16Contact
Questions or requests about your privacy? Email hello@luravita.com with the subject line "Privacy Request."
Luravita is a virtual business, and all services are provided online.